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Student-View™ Report

The Student-View Report provides cost-effective answers to important higher education questions.

  • How effectively do you reach prospective students?
  • Does your institution suffer a gap in awareness, perception, or both?
  • How is your institution positioned versus key competitors?
  • How is your institution positioned in key demographic segments defined by student gender, race, family income, SAT/ACT score, detailed geographic regions, and intended majors?
  • How do students describe your school and rate its academics, tuition, facilities and other key attributes?
  • What barriers prevent students from considering your institution?

The Student-View Report is based on our
annual independent online survey of more than 50,000 high school seniors.

Student-View Reports are available in several levels of detail starting at just $500.

About the Student-View Report
Successful college marketing programs achieve two basic goals:

  • Build high levels of awareness among prospective students
  • Create a positive perception of the institution among those students

Only a small number of institutions achieve the ideal position of having both high awareness and favorable perception. Many institutions have a gap in awareness or perception. Some institutions have a gap in both. Where does your institution fit?

The Right Report For You

Student-View Report: Standard

This report provides a variety of analysis for institutions based on survey feedback from seniors in a single state. The Standard report comes in four levels that meet the market research needs of every institution and fit within a range of budgets.

STUDENT-VIEW REPORT: Standard
CLICK HERE
to download a pdf brochure detailing the Student-View report.
Approx.
Length
(Pages)
Level One
$500
Level Two
$1,600
Level Three
$3,200
Level Four
$4,800
Level Five
$6,400
Market Demand 8
Yes
Yes
Yes Yes Yes
Overall Market Position 8
Yes
Yes
Yes Yes Yes
Segmented Market Position 25
Yes
Yes Yes Yes
Extra Curricular Activities 1
Yes
Yes Yes Yes
Transfer Student Analysis 1
 
Yes
Yes
Yes Yes
Consideration/Application Overall 4
 
Yes
Yes
Yes
Consideration Segmented 8
 
 
Yes Yes Yes
Cross Consideration 1     Yes Yes Yes
Top Segment Analysis 1     Yes Yes Yes
Attribute Ratings 1       Yes Yes
Attribute Comparison 6       Yes Yes
Barriers - Non Consideration 1       Yes Yes
Incentives for Consideration 1       Yes Yes
Descriptions 12         Yes
Communication Recommendation 10         Yes
Advertising Recall - Overall 1         Yes
Advertising Recall - By Media 1         Yes
Interaction Ratings - Overall 1         Yes
Interaction Ratings - By Type 1         Yes
* The Level Four and Level Five reports are generally
available on a pre-order basis only.
CLICK HERE TO ORDER YOUR REPORT TODAY!

Level One ($500) –This basic report is an effective, low-cost tool for institutions with very limited budgets.  It is ideal for establishing benchmarks, measuring results on an annual basis, and monitoring key competitors in the market.

Level Two ($1,600) –This report is a highly-affordable tool for identifying an institution’s strengths and weaknesses in specific market segments, enabling more effective targeting of limited resources.

Level Three ($3,200) –The Level Three report shows students’ actual levels of consideration and application for an institution and its key competitors, cross-application rates between colleges, consideration in specific market segments, and an institution’s areas of competitive strength. This report moves beyond students’ attitudes to measure their actual behaviors.

Level Four ($4,800) – The Level Four report shows how an institution and its competitors compare on 16 core attributes. It also identifies the specific reasons why students do and do not consider attending, providing an even more detailed basis for managing institutional communications.

Level Five ($6,400) – The Level Five report is a complete market research tool which measures an institution’s advertising recall for a range of media. It also provides effectiveness ratings for websites, emails, phone calls and other types of interactions with students. Lastly, it shows students’ top-of-mind likes and dislikes about an institution and how its communications can be improved.
MORE INFORMATION AVAILABLE HERE:

Education Marketing
Custom marketing research


"Student Insights is an outstanding research partner that understands customer service.  Student Insights works with Westminster College to generate meaningful, user-friendly research through its Student-View reports.  It is refreshing to be able to receive prompt answers to all questions and have the option of tailoring programs specifically to fit our needs."

Mark Meighen
Senior Director, Advancement Administration
Westminster College


“The marketing report we received from Student Insights was tremendously useful. It gave us an overview of student preferences across the state – helping us identify regional differences from the national data we tend to see; feedback about Manchester specifically; and, perhaps most helpful, comparisons with our leading competitors. The report presented the data in both graph and matrix formats which made comparisons simple and striking. We got more than our money's worth with this report!”

-Dave McFadden
Vice President for Enrollment and Planning
Manchester College


“Student Insights has provided Slippery Rock with highly effective market research to develop our strategic marketing plan. The Student-View Report contained powerful insights in a clear, concise format. I would recommend Student Insights as a valuable market research partner to colleges everywhere”

-Ross C. Feltz
Director, University Public Relations
Slippery Rock University


 

 

 

 


Whether your institution primarily serves a broad range of students within your state or elite students from across the country, the Student-View Report is right for you!

See what others are saying!

The Student-View Report is a valuable tool for college marketing and admission teams alike. But don't just take our word for it – see what others are saying.

Click Here for testimonials from satisfied customers.


Contact us to order your report and learn more about the Student-View Report for your college or university.


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